WHSmith; New Sustainable Partner

WHSmith stock Eco Nature!

In an era when environmental consciousness is at its peak, consumers are becoming increasingly aware of the impact of their choices on the planet. This awareness extends to every aspect of our lives, including gift-giving. That’s why we’re thrilled to announce that Eco Nature’s sustainable wrapping paper is now available at WHSmith, one of the UK’s leading retailers for greetings products.

The Importance of Sustainable Wrapping Paper

Traditional wrapping paper, adorned with shiny foils and intricate designs, may look enticing, but it often comes with a hidden environmental cost. Conventional wrapping paper is typically not recyclable due to the mixed materials used in its production, including metallic and plastic elements. Moreover, it’s often discarded after a single use, contributing to unnecessary waste in our landfills.

Eco Nature recognised this issue and decided to take a different approach. Our sustainable wrapping paper is printed in the UK on recycled material without plastic film packaging. As market leaders in sustainable greetings, we’re continuously improving our packaging to reduce waste too and are pleased to provide WHSmith with our latest peel-off labels that leave no tears or rips when removing from your roll of wrap!

WHSmith’s Commitment to Sustainability

WHSmith has been a trusted name in the UK’s retail landscape for over two centuries. By featuring Eco Nature’s sustainable wrapping paper in their stores, WHSmith is demonstrating their dedication to offering environmentally responsible choices to its customers.

When you visit WHSmith, you’ll find a wide range of Eco Nature’s wrapping paper designs to suit various occasions. Whether it’s a birthday, anniversary, or a holiday celebration, you can now choose wrapping paper that not only looks beautiful but also supports a sustainable future.

Check out your nearest store using our store locator.

How Eco Nature’s Wrapping Paper Makes a Difference

  1. Sustainable Materials: Eco Nature’s wrapping paper is crafted using recycled materials and is fully recyclable as well as designed for reuse.
  2. Encouraging Conscious Consumption: By choosing sustainable wrapping paper, you’re encouraging others to think about the environmental impact of their choices and join the movement toward a greener future.
  3. Supporting Local Initiatives: Eco Nature is a UK-based company, and your purchase of their products contributes to local businesses and sustainable practices right here at home.


The partnership between Eco Nature and WHSmith is a significant step forward in making sustainable choices accessible to a wider audience. By offering Eco Nature’s wrapping paper in their stores, WHSmith is not only providing beautiful and eco-friendly options to their customers but also helping to reduce the environmental impact of gift-giving.

Next time you’re at WHSmith, be sure to check out Eco Nature’s sustainable wrapping paper collection. Your choice to embrace eco-friendly gift wrapping will not only make your presents look beautiful but also contribute to a healthier and more sustainable planet for generations to come. Gifts really don’t have to cost the earth!

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